Hello, TechHubers. I hope you are having a great day so far. We came with an interesting idea. Have you ever wondered starting a business in an industry that you don’t have the knowledge? When I was in my study program, I wanted to start an IT company but I was afraid to do it because I didn’t have the competences required. Was it a good decision? Well, Yes and No at the same time.
Do you have an idea that’s brilliant enough to solve global problems and eventually buy your dream car? The question we’re all interested in today is: Can we fulfill our tech dreams without any programming background?
Statistics are saying yes. There are a bunch of people who created the apps you are using and they had 0 skills in programming. Research about these guys: Reid Hoffman, Richard Branson, Michael Dell, Sean Rad, Joe Gebbia, and Brian Chesky, Jack Ma. These founders created global enterprises like LinkedIn, Virgin, Dell, Tinder, Airbnb, and Alibaba. These guys were armed with a vision, passion, and determination.
How important technical know-how is?
If you are having some business experience, you can approve that every business model is the same. A company needs to establish the core values, develop a marketing strategy, do a competitive analysis, design operations, and develop a financial plan. It is true that being a person is an invaluable asset in the business industry, but what an enterprise really needs is a venturing mind.
The road to success is paved with ingenuity and understanding of corporate dynamics, which is why the first step requires nothing but courage, capability, and an inclination to learn. If your vision is supported by passion, and your passion empowered by determination, this will get you to success.
It would be great but if you are not in a position, there are ways to work around it. Nowadays we are facing a paradox. Technical skills are no longer considered a specialty. There is an enormous number of online coding courses and niche literature that are available for anyone with interest and money. Being sincere, obtaining basic technical knowledge will help you during the journey, and no one can tell you otherwise.
This doesn’t mean that you need a Tech degree as a founder. You delegate everything technological to a team of engineers and developers, but knowing the basics will undoubtedly enable you to collaborate with them, understand the process, and make more realistic decisions.
I believe that this is a rhetorical question. Of course, you have to do so. There are still experts that debate whether non-technical entrepreneurship is a viable option or not, but let me tell you, having a partner, or at least an executive team member with a background in programming, certainly means avoiding the risk of failure.
Where to search for technical co-founders?
Well, it depends, but I rather hire somebody than outsourcing. The first decision you’ll have to make is whether to outsource the technical part of your business or to have a team and manage it in-house. Both options have their pros and cons. I see more pros on hiring a team even if this solution is way too expansive. The first, on the other hand, is more problematic in the long run, since your product or service will need continual iteration and improvement.
If you are feeling insecure about placing your tasks into somebody else’s hands, well, admit you are not good at tech so start by readjusting your mindset. As mentioned before, there’s so much to building a startup besides engineering and being a savvy entrepreneur. In order to succeed, tech companies need both sides of the coin, and your non-technical mind is definitely an essential piece of the puzzle.
Being the brain behind the project, you’ll have to be absolutely certain that your startup idea is an unfailing one, which is why testing the product before you launch it is definitely the best choice.
Like any other company, tech startups need to put additional effort into devising a proper targeting strategy. Your business idea might seem ground-breaking to you, but ultimately, it is the audience that is going to make the final judgment, which is why getting familiar with their needs, demands, preferences and pain points is the securest way to the top.
In a totally different scenario, your conscious ignorance of anything technological will handicap your tech team, particularly if you choose not to give them the creative freedom and authority they deserve. Delegating is all about giving trust. The fastest way of failing is trying to micromanage those who are employed to think and create.
Most usually, such projects take months to develop, which is why pre-selling can only help you realize what you’re doing wrong and what tactics your company needs to employ in order to improve and, ultimately, sell.
Now, you are done. Forget your concerns and act now. Focus on how to put your brilliant ideas to life. What are you waiting for?
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